Why Us
A professional car negotiator in your corner.
Most people don't need help finding a car. They need help buying the car they already found — without overpaying.
Our Business Model
You Pay Us. The Dealership Doesn't.
We're an independent negotiation service. Our compensation is simple:
You pay us $300.
We do not earn commissions from dealerships for sending customers their way. We don't steer customers toward a dealership because it pays us more.
Our incentive is aligned with yours: get the best deal we reasonably can.
Independent
Not a dealership, broker, or lender.
No dealer commissions
We are never paid to steer you.
One flat fee
$300 upfront. No back-end cut of the deal.
Plain terms
What's guaranteed — and what isn't — in writing.
California Focus
Built for California Car Buyers.
We're a California-focused service with particular familiarity with the Southern California automotive market — one of the densest, most competitive dealer markets in the country.
Our founder is a Southern California local with hands-on experience negotiating vehicle purchases and understanding dealership pricing, tactics, and negotiation dynamics.
Local knowledge + negotiation experience + consumer advocacy.
We make no claims of secret dealer pricing, exclusive inventory, or guaranteed access to dealer discounts. What we offer is experience, research, and disciplined negotiation.
Local
Southern California market knowledge
~100 mi
Typical search radius we negotiate across
$300
Flat fee, paid by you — never by a dealer
The 100-Mile Market
More Dealerships. More Competition. More Leverage.
The larger the market we can compare, the more leverage we have to negotiate.
A car is one of the largest purchases most people make. You shouldn't limit yourself to whichever dealership happens to be closest to your house.
Our service is built around creating competition between dealerships. We ask customers to be reasonably flexible and willing to consider dealerships within approximately 100 miles of their preferred location.
You do not necessarily have to drive 100 miles. The point is the size of the market — not the size of the drive.
Don't negotiate against one dealership. Make dealerships compete against each other.
- Compare prices
- Find competing offers
- Identify stronger deals
- Create competition between dealerships
- Use one dealership's offer against another
- Increase negotiating leverage
Same vehicle, four dealerships
- Dealer A$38,500
- Dealer B$38,100
- Dealer C$37,600
- Dealer D$37,250
Now we have leverage.
We can take the strongest offer and ask competing dealerships if they can beat it.
Why flexibility can be a condition
“I will only buy from the dealership five miles from my house.” — there may not be enough competition to reasonably pursue the best possible deal.
“I'm willing to consider dealerships anywhere within 100 miles.” — now we have a much larger market to work with.
You don't have to buy from the dealership farthest away. You simply need to be genuinely willing to consider qualifying dealerships within the agreed search area. Geographic flexibility can be a condition of eligibility for the $1,000 Better-Deal Guarantee.
The goal isn't to make you drive 100 miles to save $200. The goal is a market large enough to find out what the car is actually worth and create meaningful competition. Expanding the search radius does not always produce a specific amount of savings.
Out-the-Door Price
We Don't Just Negotiate the Sticker Price. We Negotiate the Deal.
The number that ultimately matters is the out-the-door price — not the advertised vehicle price, and definitely not the monthly payment.
A dealer could give someone $2,000 off the vehicle and then add $2,500 in unwanted products or fees. That's why we look at the entire transaction.
Where applicable, we may negotiate
- Vehicle selling price
- Dealer fees
- Dealer-installed accessories
- Add-ons
- Out-the-door price
- Trade-in value
- Manufacturer incentives
- Rebates
- Financing-related terms
Not every component of every deal is negotiable. What can be improved depends on the vehicle, the dealership, and the circumstances.
The full transaction
- Vehicle Price+
- Dealer Fees+
- Dealer Add-ons+
- Accessories+
- Taxes+
- Registration+
Transparency
You're Paying for the Negotiation. Not the Car.
The $300 fee is paid upfront and compensates us for our time, expertise, research, dealership communication, and negotiation.
We are providing a negotiation service. We are not selling you a vehicle, and we do not guarantee that you will ultimately purchase one.
After we negotiate a deal, you remain completely free to accept or reject it. The service was the negotiation itself.
After we negotiate, you may
- Decide you don't want the car
- Decide the final deal isn't right for you
- Fail to qualify for financing
- Have credit challenges
- Change your mind
- Have the vehicle sell before completing the transaction
- Decide to purchase a different vehicle
- Walk away for any other reason
That's okay. The decision is always yours.
Fit
Is this the right service for you?
This Service Is For You If…
- You already know what vehicle you want
- You hate negotiating
- You don't want to spend hours dealing with dealerships
- You want someone experienced negotiating on your behalf
- You care about the actual out-the-door price
- You're willing to consider multiple dealerships
- You're willing to consider dealerships within approximately 100 miles
- You want to avoid unnecessary dealership add-ons and fees
This Probably Isn't For You If…
- You haven't decided what vehicle you want
- You are only casually browsing
- You absolutely will not consider dealerships outside your immediate area
- You will only buy from one specific dealership
- You're expecting us to guarantee financing approval
- You're expecting us to guarantee that you'll purchase a vehicle
Get Started
You've Got Better Things to Do Than Argue With a Car Salesman.
Tell us what you're buying. Give us the market. We'll handle the negotiation.
Already have an offer? We'll try to beat it by $1,000. Don't have one? We'll negotiate from scratch.
Guarantee subject to qualifying terms.