How It Works
Tell us what you're buying. We'll handle the rest.
A simple, flat-fee process built around one thing: putting an experienced negotiator between you and the dealership.
How It Works
Six steps. One flat fee. No dealership small talk.
- 01
Tell Us What You Want
Vehicle, trim, location, preferences, trade-in, financing, and anything else that shapes the deal.
- 02
Give Us Your Offer — If You Have One
Upload the dealership's written offer if you already have one. If you don't, that's fine — we'll start the negotiation ourselves.
- 03
Give Us a Competitive Market
Be willing to consider dealerships within approximately 100 miles. More dealerships = more competition = more leverage.
- 04
Pay $300 Upfront
The $300 covers our negotiation service — research, analysis, dealership communication, and negotiation.
- 05
We Negotiate
We contact dealerships, compare offers, and negotiate on your behalf against the whole market — not one salesperson.
- 06
You Decide
We present the best deal we can reasonably secure. You decide whether you want to buy. There's no obligation.
Transparency
You're Paying for the Negotiation. Not the Car.
The $300 fee is paid upfront and compensates us for our time, expertise, research, dealership communication, and negotiation.
We are providing a negotiation service. We are not selling you a vehicle, and we do not guarantee that you will ultimately purchase one.
After we negotiate a deal, you remain completely free to accept or reject it. The service was the negotiation itself.
After we negotiate, you may
- Decide you don't want the car
- Decide the final deal isn't right for you
- Fail to qualify for financing
- Have credit challenges
- Change your mind
- Have the vehicle sell before completing the transaction
- Decide to purchase a different vehicle
- Walk away for any other reason
That's okay. The decision is always yours.
The 100-Mile Market
More Dealerships. More Competition. More Leverage.
The larger the market we can compare, the more leverage we have to negotiate.
A car is one of the largest purchases most people make. You shouldn't limit yourself to whichever dealership happens to be closest to your house.
Our service is built around creating competition between dealerships. We ask customers to be reasonably flexible and willing to consider dealerships within approximately 100 miles of their preferred location.
You do not necessarily have to drive 100 miles. The point is the size of the market — not the size of the drive.
Don't negotiate against one dealership. Make dealerships compete against each other.
- Compare prices
- Find competing offers
- Identify stronger deals
- Create competition between dealerships
- Use one dealership's offer against another
- Increase negotiating leverage
Same vehicle, four dealerships
- Dealer A$38,500
- Dealer B$38,100
- Dealer C$37,600
- Dealer D$37,250
Now we have leverage.
We can take the strongest offer and ask competing dealerships if they can beat it.
Why flexibility can be a condition
“I will only buy from the dealership five miles from my house.” — there may not be enough competition to reasonably pursue the best possible deal.
“I'm willing to consider dealerships anywhere within 100 miles.” — now we have a much larger market to work with.
You don't have to buy from the dealership farthest away. You simply need to be genuinely willing to consider qualifying dealerships within the agreed search area. Geographic flexibility can be a condition of eligibility for the $1,000 Better-Deal Guarantee.
The goal isn't to make you drive 100 miles to save $200. The goal is a market large enough to find out what the car is actually worth and create meaningful competition. Expanding the search radius does not always produce a specific amount of savings.
Out-the-Door Price
We Don't Just Negotiate the Sticker Price. We Negotiate the Deal.
The number that ultimately matters is the out-the-door price — not the advertised vehicle price, and definitely not the monthly payment.
A dealer could give someone $2,000 off the vehicle and then add $2,500 in unwanted products or fees. That's why we look at the entire transaction.
Where applicable, we may negotiate
- Vehicle selling price
- Dealer fees
- Dealer-installed accessories
- Add-ons
- Out-the-door price
- Trade-in value
- Manufacturer incentives
- Rebates
- Financing-related terms
Not every component of every deal is negotiable. What can be improved depends on the vehicle, the dealership, and the circumstances.
The full transaction
- Vehicle Price+
- Dealer Fees+
- Dealer Add-ons+
- Accessories+
- Taxes+
- Registration+
Get Started
You've Got Better Things to Do Than Argue With a Car Salesman.
Tell us what you're buying. Give us the market. We'll handle the negotiation.
Already have an offer? We'll try to beat it by $1,000. Don't have one? We'll negotiate from scratch.
Guarantee subject to qualifying terms.